SMEketing Marketing Blog

Email marketing can be a very effective form of marketing – it’s pretty inexpensive and can be extremely productive. But that’s only if it’s managed well. With a proper, well thought-out and ethical email marketing plan you can really make the most of this medium. So what are the common mistakes people make? Using an …

At SMEketing, we’ve never really be fans of automated marketing tools – whether they’re focused on SEO, PPC or social media. We are most definitely of the old school type of marketers – we believe that by doing things by hand, tailoring our activities to each individual client, our efforts will have the greatest impact …

If you want a successful online marketing presence, there are certain things you need to do on a regular basis to keep on top of things. It’s handy to have regular, thorough website audits, but for the most part a few regular checks and activities can ensure your site is performing as well as possible. …

If you’re a regular visitor to our website, you’ll recognise a big change from today. We’ve been working hard during the last few weeks to completely redesign SMEketing.com in both its design and content. The SMEketing brand and business has grown and matured over the past two and a half years, so it makes sense …

Below is a fantastic little infographic that takes you through the on-page aspects of your website you can check to ensure you’re running a search engine friendly site. It was created by InMotion Web Hosting – an LA based Web Hosting Company. If you need any advice on what these check are and how to …

Understanding the basics of SEO is important for a variety of people – small business owners, web designers, content writers, webmasters, bloggers, journalists, marketing managers… the list goes on and on. However, the world of SEO can be a confusing, complicated and complex place for even the most seasoned SEO’ers. This is mainly because there’s …

If you’ve been in a coma recently, you might not have heard about Google’s new social media platform, Google+! Even though it’s been around now for a few weeks, there’s still some confusion over how to use it and what it could mean to you both personally and as a business. The service is Google’s …

A lot of companies have thought about using an email marketing tool, but aren’t sure whether to use an external email service provider or to just manage it all in house themselves. In this blog post, we want to discuss the most important features and benefits of using an email service provider like SMEmail to …

SMEketing is pleased to announce the rename of their popular email marketing software to SMEmail. SMEmail is an email tool designed to allow businesses to effectively send targeted emails and newsletters to customers and prospects at a low cost. This highly praised, cost effective email marketing solution makes it easy to create and send email …

Google’s +1 (pronounced ‘plus one’) was rolled out this week. This new little button will let you mark content and websites that you like, showing people in your Google Network see what you’ve +1?d, and letting you see what they’ve +1?d. There are two sides to this new little button – the search result side …