Since it’s the end of the year, we thought it would be nice to let you know what our most popular posts of 2011 were. These are based on page views, and although the older posts have a better chance of having more views, we do have some recent posts that made the top 10 too.
So in no official order, below are the top ten most read blog posts of 2011:
Email marketing is a very effective way to communicate with your current and prospect customers. It’s quick, inexpensive and can give you instant results. But it’s important that it’s done right. Make sure you make the most of each eblast by making the following email marketing checks: From Name Is your ‘From’ name recognisable? Will [...]
If you’ve been in a coma recently, you might not have heard about Google’s new social media platform, Google+! Even though it’s been around now for a few weeks, there’s still some confusion over how to use it and what it could mean to you both personally and as a business. The service is Google’s [...]
A couple of months ago, MarketingSherpa released the results of a study they had undertaken, into the most effective methods of growing an email marketing list. The researchers asked more than 1100 marketers to indicate the effectiveness of various methods used within their organisation. This is what they found: Although these results are based on [...]
Wikipedia describes black hat SEO as “SEO tactics such as spamdexing, attempt to redirect search results to particular target pages in a fashion that is against the search engines’ terms of service and is often considered unethical SEO.” The alternative is white hat SEO, which are the techniques that are approved by the search engines [...]
If you’ve got a new website and you’re trying to optimise it and improve it’s position in the search engine results for your desired key terms, you may be aware that link building is an important area of SEO that you need to focus on. So it could be tempting to respond positively to an [...]
The term “weblog” was coined by Jorn Barger on 17 December 1997. The short form, “blog,” was coined by Peter Merholz, who jokingly broke the word weblog into the phrase “we blog” in the sidebar of his blog Peterme.com in April or May 1999. Ever since then, people have been blogging for business and for [...]
Following from our previous post last Thursday, here are the additional five mistakes that we see people make in their Google AdWord Campaigns: 6. Not targetting the right group of searchers: Is your product or services aimed towards a particular demographic or geographical location? Did you know that you can set your AdWord campaigns to target those [...]
I am organising a trip up to London with some friends in September. We’ve decided to save some money and use the MegaBus to travel from Southampton. Due to my love of all thing organising, I was put in charge of sorting out the costs etc. So first thing I did was to Google MegaBus. [...]
Online promotion is a key marketing method for small businesses. If you’re promoting a new offer, product or service, how can you market it online? One of the key benefits of the Internet is that it creates an even platform – allowing smaller businesses to promote themselves at a relatively low cost. But you still need [...]
Okay small business owners, I have some questions for you here: How many of you reading this, know what your logo is? (I’m really hoping you’re nodding along, safe in the knowledge that you know what your logo is! I’ll be scared if you don’t, unless you’re just starting a new business and haven’t had a [...]
If you want to start 2012 with a bang, get in touch. We love helping businesses grow through using effective online marketing. So if you want more leads, more sales and more growth in 2012 drop us an email or complete our contact form.