MARKETING MANAGMENT

I am passionate about helping you and your business succeed; passionate about a flexible approach to working that minimises the cost of my services; passionate about supporting local Hampshire and South England based small businesses, start ups and entrepreneurs.

If you are rushed off your feet and need a few hours’ help a week, or a month, to keep on top of things – or if you want to outsource specific marketing tasks to free up some of your valuable time – SMEketing can act as a marketing manager or marketing assistant to help relieve the pressure.

I always begin by listening to you and your requirements. I’ll take time to appreciate your goals, to understand the progress your business has already made, and to review any business plans and resources you already have in place.

I can work as outsourced marketing managers in a number of ways:

  • Ad-hoc: No fixed hours, no fixed tasks – let me know how we can help, and I’ll charge you by the hour, as and when you need me
  • Task-based: Assign a specific marketing or internet marketing task to SMEketing (for example, email newsletters, pay-per-click management or anything else you’re too busy to deal with) and pay a fixed fee or hourly rate, depending on the task
  • Ongoing: fixed hours (for example, one or two days per month) with variable tasks

Learn more about marketing management on our blog

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Blogging Trends for 2017

| Blogging | No Comments
It's been predicted that blogging with continue to grow in 2017, with B2B businesses being the largest area of blogging growth. However, just because you're writing a blog, it doesn't...

Graphic Design Trends for 2017

| Graphic Design | No Comments
We are now firmly into 2017, I hope you're having a good year so far! One of my clients has recently gone through a rebrand, and as a result all...

The new SMEketing website is now live!

| News, Websites | No Comments
I thought it was high time that SMEketing had a bit of a face-lift. The old website was created back in 2014, and although it still worked perfectly fine and...
How to Deal With a Negative Review

How to Deal With a Negative Review

| Marketing Planning & Strategy, Search Engine Optimisation (SEO) | No Comments
Never before has it been easier for consumers to vent their frustrations after having had a less than desirable experience with a company. Whatever your industry, having a bad review...
Principles of Effective Landing Page Design

Principles of Effective Landing Page Design

| Email Marketing, Marketing Planning & Strategy, Pay Per Click (PPC) Advertising, Websites | No Comments
A landing page, is a page on your website that has been designed with specific visitors and goals in mind. We've spoken in the past about the importance of having...
How Google Analytics Can Help Improve Your Marketing

How Google Analytics Can Help Improve Your Marketing

| Google Analytics | No Comments
Hopefully you'll have Google Analytics set up to monitor your website. If you don't, please create and account and get this set up immediately! Google Analytics is by far the...
Paid, Owned and Earned Marketing

Understanding Paid, Owned and Earned Marketing Channels

| Advertising & Media Buying, Marketing Planning & Strategy, Pay Per Click (PPC) Advertising, Public Relations, Social Media Marketing, Websites | No Comments
The chances are, you're already using different formats of paid, owned and earned marketing channels, but you've maybe not really sat down and thought about how these three channels differ,...
Why Your Site Must Be Responsive by April 21st 2015

Why Your Site Must Be Responsive

| Search Engine Optimisation (SEO), Websites | No Comments
Chances are, if you've had a new website built in the last few years, it'll be responsive. Any web designer/builder worth their weight in anything knows the importance of having...
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