Social Media Marketing (SMM)

Social Media Marketing is about joining the conversations that are happening about your brand online. It’s engaging people in dialogue, listening to feedback, developing relationships built on trust and treating your customers the same way you’d treat your friends.

Social Media Marketing combines the goals of Internet Marketing with social networking sites such as facebook, MySpace, flickr, digg and more recently Twitter (if you’ve not heard the recent buzz surrounding Twitter – where have you been?! You can follow SMEketing on twitter.com/SMEketing). It leverages aspects of viral marketing to build brand awareness for your small business. The exact goal for each campaign will be varied in accordance to each business that engages in Social Media Marketing.

The Benefits of Social Media
The benefits social media marketing through social networks, blogs, news, feeds and forums can bring to your business include:

Reaching your customers where they spend their time -online
Engaging in a two-way conversation with your customers
Building positive relationships with key online influencers in your vertical markets
Increasing visibility through organic search, optimisation using clever and ethical link strategies.
Business intelligence – understanding influencers and your customer and their opinions in real-time.

What we do

SMEketing help small businesses identify the social media and related key influencers that are most relevant to them.

We help organisations interact with social media by creating and managing:

Social networks, such as Twitter and Facebook
Blogs
Podcasts
Vodcasts, Vlogs & Video, onto sites such as YouTube and Vimeo
Presentations (Slideshare)
eBooks
Forums
Wikis
Widgets & Applications

Here are some other online services SMEketing can provide:

How To Use Facebook Pages For Your Small Business
How Can Your Small Business Track Twitter ROI?
Blogging – just for teenagers, or good for your small business?
Twitter: Small Business Success Stories – Will yours be one of them?
Guide to Getting Your Small Business Started on Twitter