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Firstly, why is it important to engage your readers? You build relationships through engagement Your content will be shared through social media People are more likely to comment if they are engaged People will stay on your site longer People will come back to your site more often Prospective customers will trust you and will [...]

This post is the second part of “Using Blogs for Small Business SEO”. Last week we established that blogging helps keep your website fresh. Google and the other search engines love fresh, new, unique and compelling content; uploading a blog post once a week (or more), gives the search engines exactly what they want. So [...]

The first thing I ever tell my small business clients, no matter what marketing service they are using from SMEketing is “Get yourself a blog!”. Blogs are probably one of the easiest, cheapest and most effective marketing tools out there for small businesses today. They have so many benefits, especially in terms of search engine [...]

You can’t miss the doom and gloom of the current economic climate. All businesses, large and small, must carefully spend their marketing budget. Gone are the days of frivolous spending. So I wanted to outline five cost effective ways of spending your small business marketing budget. With online marketing become more and more vital as [...]

I was sitting at my laptop last  weekend brainstorming ideas for our small business marketing blog when I got a call from a friend of mine to see what I was up to. When I told her that I was brainstorming ideas for my blog on a sunny Hampshire Saturday afternoon she thought I had [...]