Tag: Facebook
May is here – the sun has been shining throughout April and it has put us here at SMEketing in a wonderful mood. So because we love the sunshine and because we enjoy helping small businesses succeed in social media, we are launching our Facebook/Twitter offer again.
We are offering to create a Twitter and Facebook Business Page for you, for the reduced price of £120 – all in!
What your Twitter account will include:
- A Twitter logo created based on your existing corporate logo
- Bespoke background created (to include contact details and about us summary)
- A Twitter ‘bio’ created with the aim of a) getting people to follow you and b) luring people to your main site
- Follow 100 relevant people based on a criteria you set
- Create up to five Twitter lists for you
- A ‘How To Guide’ informing you how to use Twitter to boost your business effectively
What your Facebook Business Page will contain:
- We will create your page for you
- Add all relevant information – logo, website, email, telephone, about us etc..
- We will populate your wall with up to twenty posts
- We will add up to five events that you may be hosting/attending
- We will add up to five photo albums, populated with your photos/images (limit to 10 photos per album, or 50 photos overall)
- We will provide you with a ‘How To’ guide, explaining how to manage your Facebook Business Page, and what kind of information you should be adding
We will then link your Facebook page to your Twitter account – so any new Facebook updates will automatically be posted on your Twitter account, with a link back to your new Facebook page.
All the above is based on the information you provide us. We have a limit of only ten and this offer is only valid in May 2010.
You can order now – we require payment before any work is undertaken. You can contact us and pay via BACS or alternatively, pay via PayPal now; click on the PayPal logo below:
For more information on Facebook and Twitter, read these posts:
May 3, 2010
We all hate January – it’s cold (especially this January! Brrr!!), the festive season is all over and the fun and frolics of Christmas and New Year are now firmly set as a few extra inches round our waistlines. So for this reason, SMEketing have decided to launch a new offer – limited to just January 2010, and the first 10 people that apply!
We are offering to create a Twitter and Facebook Business Page for you, for the reduced price of £120 – all in!
What your Twitter account will include:
- A Twitter logo created based on your existing corporate logo
- Bespoke background created (to include contact details and about us summary)
- A Twitter ‘bio’ created with the aim of a) getting people to follow you and b) luring people to your main site
- Follow 100 relevant people based on a criteria you set
- Create up to five Twitter lists for you
- A ‘How To Guide’ informing you how to use Twitter to boost your business effectively
What your Facebook Business Page will contain:
- We will create your page for you
- Add all relevant information – logo, website, email, telephone, about us etc..
- We will populate your wall with up to twenty posts
- We will add up to five events that you may be hosting/attending
- We will add up to five photo albums, populated with your photos/images (limit to 10 photos per album, or 50 photos overall)
- We will provide you with a ‘How To’ guide, explaining how to manage your Facebook Business Page, and what kind of information you should be adding
We will then link your Facebook page to your Twitter account – so any new Facebook updates will automatically be posted on your Twitter account, with a link back to your new Facebook page.
All the above is based on the information you provide us. We have a limit of only ten and this offer is only valid in January 2010. If you’ve missed out on this offer, please get in touch anyway and we can arrange to create a Facebook Business page or Twitter account for you at our usual rate.
You can order now – we require payment before any work is undertaken. You can contact us and pay via BACS or alternatively, pay via PayPal now!
For more information on Facebook and Twitter, read these posts:
January 12, 2010
A lot of the posts here on the SMEketing Small Business Blog are regarding social media – Twitter, Facebook, blogging etc. That’s not just because it’s a service we offer – it’s because the way people use the Internet, and more importantly, consumer behaviour, is changing.
It used to always be about interruption marketing – adverts interrupting your favourite TV show, every other page in a magazine being an advert, adverts on the radio offering car insurance and local double glazing, pop ups jumping up from websites running around the page whilst you try to find the X to close it down…. you get what I mean. Marketing was all about interruption – getting in the consumers way. Did we ask for Coronation Street to be split into two halves with 3 minutes of adverts in the middle? No we didn’t. Luckily nowadays, we don’t have to put up with it anymore. We can fast forward through adverts on TV, install spam blockers and pop up blockers to get rid of those pop ups and spam emails. No longer do we have no choice over having to endure irrelevant marketing rot.
So marketers need to change the way they promote their products and services. One popular stream of thought is all about content – providing content to consumers when they want, where they want. If a young lady is online, if searching in Google for ‘red ladies bikes’ then you need to make sure that your bike website gets found in Google for that search term. That young lady may also go on Twitter, and say that ‘I’m looking for a new bike – it’s got to be red, can anyone recommend a shop?’ – again, you need to make sure you are there to answer that tweet.
Additionally, people now use the Internet to research purchases. They don’t go to Comet and ask the spotty teenager behind the till for advice, they go online and look at reviews from people who are just like them, who have bought the same printer, used it and have now formed an opinion; an opinion which they post online which is available for the whole world to see. Even my Granny, who doesn’t even have the Internet knows that online is the best place to get product advice – when she wanted a new DVD player earlier this year she called me up and asked me to go online and check the reviews of the one she wanted! The power of a positive review in Amazon is amazing – in the same way that a bad review can be disastrous. So businesses need to also monitor social media; know what is being said about products you sell, your industry, and more importantly – you!
These are just a couple of examples, but eConsultancy have some social media statistics to really bring home the fact that your small business NEEDS to be participating in social media marketing – if you’re not, you’re in danger of become an irrelevant dinosaur:
- Social networks and blogs are the 4th most popular online activities online, including beating personal email. 67% of global users visit member communities and 10% of all time spent on the Internet is on social media sites.
- If Facebook were a country, it would be the fourth most populated place in the world. This means it easily beats the likes of Brazil, Russia and Japan in terms of size.*
- 80% of companies use, (or are planning to use), LinkedIn as their primary tool to find employees during the course of this year. The site has just celebrated reaching its 45-millionth membership.
- Around 64% of marketers are using social media for 5 hours or more each week during campaigns, with 39% using it for 10 or more hours per week.
- It took radio 38 years to reach 50 million listeners. Terrestrial TV took 13 years to reach 50 million users. The internet took four years to reach 50 million people… In less than nine months, Facebook added 100 million users.
- Wikipedia currently has more than 13 million articles in more than 260 different languages. The site attracts over 60 million unique users a month and it’s often hotly debated that the information it contains is more reliable than any printed Encyclopedia.
- The most recent figure of blogs being indexed by Technorati currently stands at 133 million. The same report into the Blogosphere also revealed that on average, 900,000 blog posts are created within a single 24-hour period.
- It’s been suggested that YouTube is likely to serve over 75 billion video streams to around 375 million unique visitors during this year.
- The top three people on Twitter (Ashton Kutcher, Ellen DeGeneres and Britney Spears) have more combined followers than the entire population of Austria.*
- According to Socialnomics, if you were paid $1 for every time an article was posted on Wikipedia, you would earn $156.23 per hour.
- The online bookmarking service, Delicious, has more than five million users and over 150 million unique bookmarked URLs.
- Since April this year, Twitter has been receiving around 20 million unique visitors to the site each month, according to some analytical sources.
- Formed in 2004, Flickr now hosts more than 3.6 billion user images.
- Universal McCann reports that 77% of all active internet users regularly read blogs.
*Thanks to SEW for the b/g inspiration.
So social media is here to stay. If you don’t have a blog on your site, aren’t using Twitter, and don’t have a Facebook Business Page then please come and talk to us at SMEketing. For the month of November, we are offering you the chance to have a Facebook Business Page created for just £60 – get one before the offer runs out!
November 20, 2009
Facebook is a global social networking site. Many of you may use it personally, however have you ever thought of using it for your small business?
Facebook is the number one social networking site; there are more than 220 million active users with about half a million people joining every day. Facebook increased its U.S. market share from 55.15 percent in August to 58.59 percent in September, according to Hitwise.
Facebook presents a unique marketing oppoortunity for small businesses via its Facebook Business Pages. As more people are joining social networking sites, small business owners must understand that these are the sites where people go to learn more about products, services and businesses. Marketing on Facebook also has the added bonus that items you post have the ability to go viral.
So what can you do with your Facebook Business Page?
- Upload Photos:You can upload phono albums to your business page – show people what your offices look like, what happened on your last staff outing. Did you recently exhibit at an event? Put the photos up so people can see who you are and what you’ve been up to.
- Promote Events: If you hold events, or attend events, you can promote this through your Facebook page. You can announce the details of the event and even invite your business ‘fans’. You can also use the event tool to find events that may be of interest to you.
- Post notices to your wall: The wall is the main area of your Facebook Business Page. This is where the fans (Facebook Business Pages have ‘fans’ rather than ’friends’) of your business page can see your status updates, photos and other items that you’ve added. Fans can also post their comments here and you can post comments back on their wall.
Facebook has so many excellent features for businesses, but the important thing is that you know what you are doing and why? What are the benefits of using Facebook to promote your business?
- Customer interaction: By providing a place for open dialogue and communication, you can build improved relationships with your customers, suppliers and prospects.
- Reputation management: You can learn about how your company is perceived in the outside world by analysing the comments you receive and through monitoring online conversations. If you pick up a negative comment, your Facebook Business Page gives you a platform in which you can rectify the situation – showing other customers exactly how good your customers service levels can be.
- Lead generation: Prospects can become a fan of your business page and will get a notice in their news feed each time you add more content. If you provide valuable content it is likely that some of these fans who are not customers may soon turn into customers for you.
- Increase traffic to your website: Your Facebook Business Page should have links directing fans back to your main website. Facebook can be viewed as a medium through which you can generate more visitors to your site – directing them to the exact pages that you think are relevant.
SMEketing have a special offer for small businesses wishing to start marketing their business on Facebook – the first 10 companies that contact us before the end of November can have a Facebook Business Page created for just £60! Contact us quoting ‘Facebook £60 Offer‘ today before this amazing deal runs out!
November 12, 2009
